About

You can call me Laura

Me standing in an orange dress at the Roman Forum in Rome, Italy
Me, @laura.e.hinkel, at the Roman Forum during sunset.

Northeastern USA native here feeling like a Citizen of the World. I grew up in Pennsylvania where I lived in suburbia and explored the great outdoors then planted my feet and stomped the streets of NYC, a metro-area I call my current home base.

Marketing is my bread and butter as I have worked on both agency and client-side. I have a fascination with startups, creation of new products and growth stories. I thrive and stay centered through fitness, and my heart – my wild heart, and wild soul – gets warmed by travel, food, experiences and people.

What is Wild heart, Wild soul?

I created this site as a means to share my experiences, tips, tricks and thoughts in the hope that it may help you in any way (even if just a laugh or to appease a moment of boredom) on your journey.

A little about the content on this site

HOME — A patchwork of written pieces

ABOUT — You Are Here 😉 I may occasionally update this to share my location and anything else fun

TRAVEL & CULTURE — Pieces about places I have been, places I would like to go, tips and travel advice, any historical and cultural information

FOOD & DRINK — Who doesn’t love food? Here you can get tips and tricks on cooking, recipes, strange things I have eaten, and places to eat at

HEALTH & LIFESTYLE — Sharing information and what I have found useful in regards to health, wellness, fitness and how to live

INSPIRATION & GOOD VIBES — Sometimes we just need a little dose of positivity and an inspo pick-me-up, so I will be sharing some things here

So, take your first steps on a new adventure — whether that be in food, culture, travel, wellness, or life — and dive in. Embrace the unknown. What’s wild is free.